Luke Bryan’s Crash My Playa Destination Event Returns January 19-22, 2017

All-Inclusive Caribbean Concert Vacation Features
Two Luke Bryan Headline Concerts

NASHVILLE – April 18, 2016 – Four-time Entertainer of the Year Luke Bryan, along with CID Presents, announces the third year of Luke Bryan’s Crash My Playa, an all-inclusive concert vacation set for January 19-22, 2017 in Riviera Maya, Mexico. After two sold-out years, the hottest country music destination event is back for 2017. The Caribbean beach vacation features Luke headlining two of the four nightly concerts, with additional performers to be announced soon.

“This experience for my fans has more than exceeded our expectations,” said Luke. “From start to finish, everyone has the best time and it’s something my band, crew and I look forward to all year-long. We love kicking off the New Year this way!”

Fans can choose from eight tropical resorts including the newly added Dreams Tulum, Grand Velas and Secrets Akumal and enjoy royal treatment all weekend long – all-inclusive food and drink, 24-hour concierge service, daily onsite activities, offsite adventures like deep sea fishing, zip-lining, ATV tours, day trips to Tulum, official Luke Bryan’s Crash My Playa packages, and more. To see highlights from 2016’s event go to

“We can’t wait to return to the beautiful coastline of Riviera Maya Mexico with the most passionate country music fans in the world for the third installment of Luke Bryan’s Crash My Playa. Luke has been an incredible partner and co-producer for the past two years and we are looking forward to sharing what we have in store for 2017,” said Dan Berkowitz of CID Presents.

Citi is the official card of Luke Bryan’s Crash My Playa. Citi cardmembers will have access to all-inclusive packages with presale tickets through Citi’s Private Pass Program beginning Monday, April 25 at 1pm EDT and tickets will be made available to the general public on Wednesday, April 27 at 1pm EDT. “We are thrilled to continue our relationship with Luke Bryan and offer Citi cardmembers early ticket access to these much anticipated live dates,” said Jennifer Breithaupt, Managing Director of Media, Advertising & Global Entertainment, Citi. For complete presale details visit

For more information about Luke Bryan’s Crash My Playa 2017, how to book four or five night all-inclusive packages, and details on new payment plans, please

About Luke Bryan

Luke Bryan, named twice as Entertainer of the Year by both the Academy of Country Music (ACM) and Country Music Association (CMA), debuted his first album in 2007 and has since placed 15 singles at No. 1 and sold eight million albums with 30 million digital tracks from his five studio albums. He is currently headlining his “Kill The Lights Tour” in promotion of his Platinum-selling, No. 1-debuting album, “Kill The Lights,” which became the best-selling country album of 2015 and the 10th biggest selling album on the all-genre Billboard Top 200 year-end list.  

Relive Luke Bryan's second annual Crash My Playa down in Riviera Maya, Mexico via our official after movie! Filmed & Edited by FlyHi Films

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